New Visual Identity
Snorkel was in the process of graduating from a school project into a fully fledged business. They needed a way to visually communicate the cutting edge power of their AI training data solution in a more mature and developed style.
A new visual identity befitting one of the newest additions to the GV portfolio of investments. Using abstract shapes and gradients to communicate progression from messy, weak & disorganized data to cohesive, strong & organized solution.